Heartland JAPAN

[CORONAVIRUS COVID-19]
Heartland JAPAN follows ATTA COVID-19 Health & Safety guidelines. You can find ATTA’s guidelines here or check our statement here.

Your Journey to Japan's Heartland starts here.

Michinoku Coastal Trail, Up North Adventure into Iwate

From ¥448,000.00

9 Days

Long Trip
Saba-kaido expedition to Northern Kyoto and Obama

From ¥330,000.00

7 Days

Long Trip
Journey to Iwate, the Utopia of Japan

From ¥325,000.00

7 Days

Long Trip
Aso Nature Trek and Hot Spring Tour

From ¥134,000.00

3 Days

4.8 out of 5
(5 Reviews)
Short Trip
Aso Volcano and Culture Tour

From ¥267,345.00

3 Days

4.8 out of 5
(5 Reviews)
Short Trip
Izumo, Iwami-Ginzan, Yunotsu Mythological Trail Tour

From ¥376,824.00

3 Days

4.15 out of 5
(13 Reviews)
Short Trip

Plan with us your Journey to the Heartland of Japan

Here at Heartland JAPAN, we are passionate about rural Japan and are excited to share this land’s unique and hidden cultures and customs with you. As locals we have a strong understanding of the regions in which we offer tours, and feel that this local knowledge will help you appreciate the spectacular sights that can only be found here. We warmly welcome you to the Heartland of Japan!

Deep into the Culture

There’s so much more to this country than just shrines, sushi and sumo. Discover Japan’s fascinating culture and traditions by taking part in hands-on experiences, exploring roads less-travelled and learning about the country from those who know it best: the locals.

Perspective-changing

Every year millions of people visit Japan, but how many leave with a true understanding and appreciation of Japanese life? Spend time with local communities, make unforgettable memories and build special bonds that will last a lifetime.

Sustainable and sustaining

We’re passionate about the beautiful country that we call ‘home’, and love to help foster a sense of local pride within the communities that we work with. Our tours aren’t just enjoyable for visitors – they’re also beneficial for the people and locations that host them.

Your adventure starts here. Let us guide you!

Latest from Our Blog

Help us develop new unique tours mainly for Europeans, North Americans and Australians & New Zealanders in Yatsugatake

Three Prefectures facing the Seto Inland Sea, offer precious experiences for you

Omotenashi – the Japanese concept for Hospitality, or something different?

Discover Owari Samurai & Timber

Heartland Japan's Destination Partners

The best way to see true Japan is to get out of the major cities. Go to the places where people live a simpler, traditional way of life, away from established tourism. For this, Heartland Japan is creating adventure destinations with local DMOs, governments and venders called destination partners. Find your hidden gems with our partners.

Cookie	Duration	Description
cookielawinfo-checkbox-analytics	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional	11 months	The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy	11 months	The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.